Data protection

Privacy

1) Introduction and contact details of the controller

1.1 We are delighted that you have visited our website and thank you for your interest. Below, we provide information about how we handle your personal data when you use our website. Personal data is any data that can be used to identify you personally.

1.2 The controller responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Larissa Weiss, Softwareindustrie24 GmbH, Untere Dorfstraße 9, 31079 Sibbesse/Petze, Germany, tel.: +49 5561 - 6092957, email: [email protected]. The controller responsible for the processing of personal data is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data.

2) Data collection when you visit our website

2.1 When you use our website for informational purposes only, i.e. if you do not register or otherwise provide us with information, we only collect data that your browser transmits to the page server (so-called “server log files”). When you visit our website, we collect the following data, which is technically necessary for us to display the website to you:

The website you visited
Date and time of access
Amount of data sent in bytes
Source/reference from which you accessed the page
Browser used
Operating system used
IP address used (if applicable: in anonymized form)

Processing is carried out in accordance with Art. 6 (1) lit. f GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data will not be passed on or used for any other purpose. However, we reserve the right to check the server log files retrospectively if there are concrete indications of illegal use.

2.2 For security reasons and to protect the transmission of personal data and other confidential content (e.g., orders or inquiries to the controller), this website uses SSL or TLS encryption. You can recognize an encrypted connection by the “https://” in your browser line and the lock symbol.

3) Hosting & Content Delivery Network

We use a provider who provides its services itself or through selected subcontractors exclusively on servers within the European Union to host our website and display the page content.

All data collected on our website is processed on these servers.

We have concluded a data processing agreement with the provider that ensures the protection of our website visitors' data and prohibits unauthorized disclosure to third parties.

4) Cookies

In order to make visiting our website attractive and to enable the use of certain functions, we use cookies, which are small text files that are stored on your device. Some of these cookies are automatically deleted after closing the browser (so-called “session cookies”), while others remain on your device for a longer period of time and enable the storage of page settings (so-called “persistent cookies”). In the latter case, you can find the storage period in the overview of your web browser's cookie settings.

If individual cookies used by us also process personal data, the processing is carried out in accordance with Art. 6 para. 1 lit. b GDPR either for the performance of the contract, in accordance with Art. 6 para. 1 lit. a GDPR in the case of consent, or in accordance with Art. 6 para. 1 lit. f GDPR to protect our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the site visit.

You can set your browser so that you are informed about the setting of cookies and can decide individually whether to accept them or to exclude the acceptance of cookies for certain cases or in general.

Please note that if you do not accept cookies, the functionality of our website may be limited.

5) Contact

5.1 Tawk.to

This website uses a live chat system provided by the following provider: tawk.to inc. 187 East Warm Springs Rd, SB298 Las Vegas, NV, 89119, USA

The processing of personal data transmitted via the chat is carried out either in accordance with Art. 6 para. 1 lit b GDPR, because it is necessary for the initiation or execution of the contract, or in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in the effective support of our website visitors.
Your data transmitted in this way will be deleted, subject to any conflicting statutory retention periods, once the matter in question has been conclusively clarified.

In addition, further information may be collected and evaluated for the purpose of creating pseudonymized usage profiles with the help of cookies, but this information does not serve to identify you personally and is not merged with other data sets. If this information is personal, it will be processed in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in the statistical analysis of user behavior for optimization purposes.

The setting of cookies can be prevented by appropriate browser settings. However, this may restrict the functionality of our website. You can object to the collection and storage of data for the purpose of creating a pseudonymized user profile at any time with future effect.

We have concluded a data processing agreement with the provider that ensures the protection of our website visitors' data and prohibits unauthorized disclosure to third parties.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with European data protection standards on the basis of an adequacy decision by the European Commission.

5.2 Own rating reminder

We use your email address to send you a one-time reminder to submit a review of your order, but only with your express consent in accordance with Art. 6 (1) (a) GDPR. You can revoke your consent at any time by sending a message to the data controller.

5.3 ShopVote

We use the services of the following provider for review reminders: Blickreif GmbH, Schulstraße 46, 80634 Munich, Germany

Exclusively on the basis of your express consent in accordance with Art. 6 para. 1 lit. a GDPR, we will transfer your email address and, if applicable, other customer data to the provider so that they can contact you with a review reminder by email.

You can revoke your consent at any time with future effect by contacting us or the provider.

We have concluded a data processing agreement with the provider that ensures the protection of our website visitors' data and prohibits unauthorized disclosure to third parties.

5.4 Trusted Shops

We use the services of the following provider for review reminders: Trusted Shops AG, Subbelrather Str. 15c, 50823 Cologne, Germany

Exclusively on the basis of your express consent in accordance with Art. 6 (1) lit. a GDPR, we will transfer your email address and, if applicable, other customer data to the provider so that they can contact you with a review reminder by email.

You can revoke your consent at any time with future effect vis-à-vis us or the provider.

We are jointly responsible with the provider for the processing described above in accordance with Art. 26 GDPR. The joint responsibility agreement can be viewed here: (See Help Trusted Shops Privacy Policy)

5.5 When you contact us (e.g., via the contact form or email), personal data will be processed exclusively for the purpose of processing and responding to your request and only to the extent necessary for this purpose.

The legal basis for the processing of this data is our legitimate interest in responding to your request in accordance with Art. 6 para. 1 lit. f GDPR. If your contact is aimed at a contract, the additional legal basis for processing is Art. 6 para. 1 lit. b GDPR. Your data will be deleted if it can be inferred from the circumstances that the matter in question has been conclusively clarified and provided that there are no legal storage obligations to the contrary.

6) Data processing when opening a customer account

In accordance with Art. 6 para. 1 lit. b GDPR, personal data will continue to be collected and processed to the extent necessary if you provide it to us when opening a customer account. The data required for opening an account can be found in the input mask of the corresponding form on our website.

You can delete your customer account at any time by sending a message to the above address of the controller. After deleting your customer account, your data will be deleted provided that all contracts concluded via this account have been completely processed, no statutory retention periods prevent this, and we have no legitimate interest in further storage.

7) Use of customer data for direct marketing

7.1 Registration for our email newsletter

If you register for our email newsletter, we will send you regular information about our offers. The only mandatory information required for sending the newsletter is your email address. The provision of further data is voluntary and will be used to address you personally. We use the double opt-in procedure to send the newsletter, which ensures that you will only receive the newsletter once you have expressly confirmed your consent to receiving the newsletter by clicking on a verification link sent to the email address you provided.

By activating the confirmation link, you give us your consent to use your personal data in accordance with Art. 6 para. 1 lit. a GDPR. In doing so, we store your IP address entered by your Internet service provider (ISP) as well as the date and time of registration in order to be able to trace any possible misuse of your email address at a later date. The data collected by us when you register for the newsletter will be used strictly for this purpose.

You can unsubscribe from the newsletter at any time via the link provided in the newsletter or by sending a message to the controller named above. After you unsubscribe, your email address will be deleted from our newsletter distribution list immediately, unless you have expressly consented to further use of your data or we reserve the right to use your data beyond this scope, which is permitted by law and about which we inform you in this statement.

7.2 Sending the email newsletter to existing customers

If you have provided us with your email address when purchasing goods or services, we reserve the right to send you regular offers by email for similar goods or services from our range that you have already purchased. In accordance with Section 7 (3) UWG, we are not required to obtain your separate consent for this. Data processing in this respect is based solely on our legitimate interest in personalized direct advertising in accordance with Art. 6 (1) lit. f GDPR. If you initially objected to the use of your email address for this purpose, we will not send you any emails.

You are entitled to object to the use of your email address for the aforementioned advertising purposes at any time with future effect by notifying the controller named at the beginning. You will only incur the transmission costs according to the basic rates. Upon receipt of your objection, the use of your email address for advertising purposes will be discontinued immediately.

7.3 MailChimp

Our email newsletters are sent via this provider: The Rocket Science Group, LLC d/b/a MailChimp, 675 Ponce de Leon Ave NE, Suite 5000, Atlanta, GA 30308, USA

Based on our legitimate interest in effective and user-friendly newsletter marketing, we pass on the data you provide when registering for the newsletter to this provider in accordance with Art. 6 (1) lit. f GDPR so that they can send the newsletter on our behalf.

Subject to your express consent in accordance with Art. 6 para. 1 lit. a GDPR, the provider also carries out a statistical evaluation of the success of newsletter campaigns using web beacons or tracking pixels in the emails sent, which can measure opening rates and specific interactions with the content of the newsletter. In doing so, terminal device information (e.g., time of access, IP address, browser type, and operating system) is also collected and evaluated, but not merged with other data sets.

You can revoke your consent to newsletter tracking at any time with future effect.

We have concluded a data processing agreement with the provider that protects the data of our website visitors and prohibits its transfer to third parties.

8) Data processing for order processing

8.1 Insofar as necessary for the execution of the contract for delivery and payment purposes, the personal data collected by us will be passed on to the commissioned transport company and the commissioned credit institution in accordance with Art. 6 para. 1 lit. b GDPR.

If we owe you updates for goods with digital elements or for digital products on the basis of a corresponding contract, we will process the contact data you provided when placing your order (name, address, email address) in order to inform you personally about upcoming updates within the scope of our legal information obligations pursuant to Art. 6 (1) lit. c GDPR via a suitable means of communication (e.g., by post or email) within the period specified by law. Your contact details will be used strictly for the purpose of notifying you of updates owed by us and will only be processed by us for this purpose to the extent necessary for the respective information.

To process your order, we also work with the following service provider(s), who support us in whole or in part in the execution of concluded contracts. Certain personal data will be transferred to these service providers in accordance with the following information.

8.2 Use of payment service providers (payment services)

- Amazon Pay

One or more online payment methods from the following provider are available on this website: Amazon Payments Europe s.c.a., 38 avenue J.F. Kennedy, L-1855 Luxembourg

If you select a payment method from the provider that requires advance payment (such as credit card payment), your payment details provided during the ordering process (including name, address, bank and payment card information, currency, and transaction number) as well as information about the content of your order will be transferred to the provider in accordance with Art. 6 (1) lit. b GDPR. In this case, your data will be transferred exclusively for the purpose of payment processing with the provider and only to the extent necessary for this purpose.
- Apple Pay

If you choose the “Apple Pay” payment method from Apple Distribution International (Apple), Hollyhill Industrial Estate, Hollyhill, Cork, Ireland, payment will be processed via the “Apple Pay” function on your iOS, watchOS, or macOS device by debiting a payment card stored with “Apple Pay.” Apple Pay uses security features built into your device's hardware and software to protect your transactions. To authorize a payment, you must enter a code you have previously set and verify your identity using the “Face ID” or “Touch ID” feature on your device.

For the purpose of processing the payment, the information you provide during the ordering process, together with the information about your order, will be transmitted to Apple in encrypted form. Apple then encrypts this data again with a developer-specific key before the data is transmitted to the payment service provider of the payment card stored in Apple Pay for the purpose of executing the payment. Encryption ensures that only the website through which the purchase was made can access the payment data. After the payment has been made, Apple sends your device account number and a transaction-specific, dynamic security code to the originating website to confirm that the payment has been successful.

If personal data is processed during the transfers described above, it will be processed exclusively for the purpose of payment processing in accordance with Art. 6 (1) lit. b GDPR.

Apple stores anonymized transaction data, including the approximate purchase amount, the approximate date and time, and whether the transaction was successfully completed. Anonymization completely prevents any personal reference. Apple uses the anonymized data to improve Apple Pay and other Apple products and services.

When you use Apple Pay on your iPhone or Apple Watch to complete a purchase you made using Safari on your Mac, your Mac and the authorization device communicate via an encrypted channel on Apple servers. Apple does not process or store any of this information in a format that can be used to identify you. You can disable the ability to use Apple Pay on your Mac in your iPhone settings. Go to “Wallet & Apple Pay” and disable “Allow payments on Mac.”

For more information about Apple Pay privacy, visit the following website: https://support.apple.com/de-de/HT203027
- EPS transfer

This website offers one or more online payment methods from the following provider: PSA Payment Services Austria GmbH, Handelskai 92, Gate 2,1200 Vienna, Austria

One or more online payment methods from the following provider are available on this website: paydirekt GmbH, Stephanstr. 14-16, 60313 Frankfurt am Main, Germany

If you select a payment method from the provider that requires advance payment (such as credit card payment), your payment details provided during the ordering process (including name, address, bank and payment card information, currency, and transaction number) as well as information about the content of your order will be passed on to the provider in accordance with Art. 6 para. 1 lit. b GDPR. In this case, your data will be transferred exclusively for the purpose of payment processing with the provider and only to the extent necessary for this purpose.
- Google Pay

If you choose the “Google Pay” payment method from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”), payment will be processed via the “Google Pay” application on your mobile device running at least Android 4.4 (“KitKat”) and equipped with an NFC function by debiting a payment card stored with Google Pay or a payment system verified there (e.g., PayPal). To authorize a payment via Google Pay in excess of €25, you must first unlock your mobile device using the verification method you have set up (e.g., facial recognition, password, fingerprint, or pattern).

For the purpose of payment processing, the information you provide during the ordering process will be passed on to Google along with the information about your order. Google will then transmit your payment information stored in Google Pay in the form of a unique transaction number to the originating website, which will be used to verify that the payment has been made. This transaction number does not contain any information about the actual payment details of your payment method stored with Google Pay, but is created and transmitted as a one-time valid numerical token. For all transactions via Google Pay, Google acts solely as an intermediary for the payment process. The transaction is carried out exclusively between the user and the originating website by debiting the payment method stored with Google Pay.

If personal data is processed during the transfers described above, it will be processed exclusively for the purpose of payment processing in accordance with Art. 6 (1) lit. b GDPR.

Google reserves the right to collect, store, and evaluate certain transaction-specific information for each transaction made via Google Pay. This includes the date, time, and amount of the transaction, merchant location and description, a description of the goods or services purchased provided by the merchant, photos you have attached to the transaction, the name and email address of the seller and buyer or sender and recipient, the payment method used, your description of the reason for the transaction, and, if applicable, the offer associated with the transaction.

According to Google, this processing is carried out exclusively in accordance with Art. 6 (1) lit. f GDPR on the basis of the legitimate interest in proper accounting, verification of transaction data, and the optimization and maintenance of the Google Pay service.

Google also reserves the right to combine the processed transaction data with other information collected and stored by Google when you use other Google services.

The Google Pay Terms of Service can be found here:

https://payments.google.com/payments/apis-secure/u/0/get_legal_document?ldo=0&ldt=googlepaytos&ldl=de
Further information on data protection at Google Pay can be found at the following Internet address:
https://payments.google.com/payments/apis-secure/get_legal_document?ldo=0&ldt=privacynotice&ldl=de
- iDeal

One or more online payment methods from the following provider are available on this website: Currence Holding BV, Beethovenstraat 300 Amsterdam, Netherlands

If you select a payment method from the provider that requires advance payment (such as credit card payment), your payment details provided during the ordering process (including name, address, bank and payment card information, currency, and transaction number) and information about the content of your order will be transferred to the provider in accordance with Art. 6 (1) lit. b GDPR. In this case, your data will be transferred exclusively for the purpose of payment processing with the provider and only to the extent necessary for this purpose.
- Klarna

One or more online payment methods from the following provider are available on this website: Klarna Bank AB, Sveavägen 46, 111 34 Stockholm, Sweden

If you select a payment method from the provider that requires advance payment (such as credit card payment), your payment details provided during the ordering process (including name, address, bank and payment card information, currency, and transaction number) and information about the content of your order will be transferred to the provider in accordance with Art. 6 (1) lit. b GDPR. In this case, your data will be transferred exclusively for the purpose of payment processing with the provider and only to the extent necessary for this purpose.

If you select a payment method where the provider makes advance payments (such as invoice or installment purchases or direct debit), you will also be asked to provide certain personal data (first and last name, street, house number, postal code, city, date of birth, email address, telephone number, and, if applicable, data on an alternative means of payment) during the ordering process.

In order to protect our legitimate interest in determining the solvency of our customers, this data will be forwarded to the provider for the purpose of a credit check in accordance with Art. 6 para. 1 lit. f GDPR. The provider checks whether the payment option you have selected can be granted with regard to payment and/or default risks on the basis of the personal data you have provided and other data (such as shopping cart, invoice amount, order history, payment history).

In addition to the provider's internal criteria in accordance with Art. 6 para. 1 lit. f GDPR, identity and creditworthiness information from the following credit agencies may also be used to make a decision during the application review:

https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/credit_rating_agencies

The credit report may contain probability values (so-called score values). Insofar as score values are included in the credit report, they are based on a scientifically recognized mathematical-statistical procedure. Address data, among other things, are included in the calculation of the score values.

You can object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may still be entitled to process your personal data if this is necessary for contractual payment processing.
- PayPal

One or more online payment methods from the following provider are available on this website: PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg

If you select a payment method from the provider that requires advance payment, your payment details provided during the ordering process (including name, address, bank and payment card information, currency, and transaction number) as well as information about the content of your order will be passed on to the provider in accordance with Art. 6 para. 1 lit. b GDPR. In this case, your data will be passed on exclusively for the purpose of payment processing with the provider and only to the extent necessary for this purpose.

If you choose a payment method where we make advance payments, you will also be asked to provide certain personal data (first and last name, street, house number, postal code, city, date of birth, email address, telephone number, and, if applicable, details of an alternative means of payment) during the ordering process.

In such cases, in order to protect our legitimate interest in determining your ability to pay, we will forward this data to the provider for the purpose of a credit check in accordance with Art. 6 para. 1 lit. f GDPR. The provider checks whether the payment option you have selected can be granted with regard to payment and/or default risks on the basis of the personal data you have provided and other data (such as shopping cart, invoice amount, order history, payment history).

The credit check may contain probability values (so-called score values). Insofar as score values are included in the result of the credit check, they are based on a scientifically recognized mathematical-statistical procedure. Address data, among other things, but not exclusively, are included in the calculation of the score values.

This website uses PayPal Checkout, an online payment system from PayPal that consists of PayPal's own payment methods and local payment methods from third-party providers.

When paying via PayPal, credit card via PayPal, direct debit via PayPal or – if offered – “Pay Later” via PayPal, we will pass on your payment details to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter “PayPal”) for the purpose of payment processing. The transfer is carried out in accordance with Art. 6 (1) lit. b GDPR and only to the extent necessary for payment processing.

PayPal reserves the right to carry out a credit check for the payment methods credit card via PayPal, direct debit via PayPal or – if offered – “Pay later” via PayPal. For this purpose, your payment data may be passed on to credit agencies in accordance with Art. 6 para. 1 lit. f GDPR on the basis of PayPal's legitimate interest in determining your solvency. PayPal uses the result of the credit check in relation to the statistical probability of default for the purpose of deciding whether to provide the respective payment method. The credit check may contain probability values (so-called score values). Insofar as score values are included in the result of the credit check, they are based on a scientifically recognized mathematical-statistical procedure. Address data, among other things, is included in the calculation of the score values. You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if this is necessary for the contractual payment processing.

If the PayPal payment method “purchase on account” is available and selected, your payment details will first be transmitted to PayPal for the preparation of the payment, whereupon PayPal will forward them to Ratepay GmbH, Franklinstraße 28-29, 10587 Berlin (“Ratepay”) for the execution of the payment. The legal basis for this is Art. 6 (1) lit. b GDPR. In this case, RatePay will carry out an identity and credit check in its own name to determine your ability to pay in accordance with the principle mentioned above and will pass on your payment details to credit agencies on the basis of the legitimate interest in determining your ability to pay in accordance with Art. 6 para. 1 lit. f GDPR. A list of credit agencies that Ratepay may use can be found here: https://www.ratepay.com/legal-payment-creditagencies/

If you use the payment method of a local third-party provider, your payment data will first be passed on to PayPal in accordance with Art. 6 para. 1 lit. b GDPR for the purpose of preparing the payment. Depending on your selection of an available local payment method, PayPal will then transfer your payment data to the relevant provider in accordance with Art. 6 (1) lit. b GDPR for the purpose of executing the payment:

- Apple Pay (Apple Distribution International (Apple), Hollyhill Industrial Estate, Hollyhill, Cork, Ireland)
- Google Pay (Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland)
- iDeal (Currence Holding BV, Beethovenstraat 300 Amsterdam, Netherlands)
- bancontact (Bancontact Payconiq Company, Rue d'Arlon 82, 1040 Brussels, Belgium)
- blik (Polski Standard Płatności sp. z o.o., ul. Czerniakowska 87A, 00-718 Warsaw, Poland)
- eps (PSA Payment Services Austria GmbH, Handelskai 92, Gate 2
1200 Vienna, Austria)
- MyBank (PRETA S.A.S, 40 Rue de Courcelles, F-75008 Paris, France)
- Przelewy24 (PayPro SA, Kanclerska 15A, 60-326 Poznań, Poland)

For further information on data protection, please refer to PayPal's privacy policy: https://www.paypal.com/de/webapps/mpp/ua/privacy-full
- SOFORT

One or more online payment methods from the following provider are available on this website: SOFORT GmbH, Theresienhöhe 12, 80339 Munich, Germany

If you select a payment method from the provider that requires advance payment (such as credit card payment), your payment details provided during the ordering process (including name, address, bank and payment card information, currency, and transaction number) and information about the content of your order will be transferred to the provider in accordance with Art. 6 (1) lit. b GDPR. In this case, your data will be transferred exclusively for the purpose of payment processing with the provider and only to the extent necessary for this purpose.
- Stripe

One or more online payment methods from the following provider are available on this website: Stripe Payments Europe Ltd., 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland

If you select a payment method from the provider that requires advance payment (such as credit card payment), your payment details provided during the ordering process (including name, address, bank and payment card information, currency, and transaction number) and information about the content of your order will be transferred to the provider in accordance with Art. 6 (1) lit. b GDPR. In this case, your data will be transferred exclusively for the purpose of payment processing with the provider and only to the extent necessary for this purpose.

The credit assessment may contain probability values (so-called score values). Insofar as score values are included in the result of the credit assessment, they are based on a scientifically recognized mathematical-statistical procedure. Address data, among other things, but not exclusively, are included in the calculation of the score values.

9) Retargeting/Remarketing and Conversion Tracking

idealo Performance Tracking

We use tracking technology from Ingenious Technologies AG, Französische Straße 48, 10117 Berlin, to establish a connection between a click by the user on an advertising medium or an advertisement for an advertising medium (touch point) and an action by you (e.g., a purchase in the online shop or a newsletter registration). At each touch point, your browser sends an HTTP request to the Ingenious server, which transmits certain information.

This information includes the URL of the website on which the advertising material is placed (referrer URL), the browser identifier (user agent) of the end device (including information about the device type and operating system), the IP address of the end device (this IP address is anonymized by Ingenious before storage), HTTP headers (data packets automatically transmitted by your browser containing various technical information), the time of the request and, if already stored on the end device, the cookie with its entire content.

A cookie is a small data packet that is exchanged between your browser and the server. This data packet can be used to store and transmit information relevant to the web application, e.g., the contents of a virtual shopping cart.

The tracking technology stores cookies on your device to document actions. The cookie stores information about the last touch points (i.e., when a particular advertisement was displayed or clicked on by a device). A cookie ID generated by Ingenious is also stored in the cookie. Ingenious stores data about the touch points that have occurred and information about your actions in relation to this cookie ID. The stored touch points can be combined into a sequence chain (user journey) if necessary.

When an action request is made, the order number and shopping cart value of your order are usually also transmitted and stored by Ingenious. In addition, the following values may be transmitted and stored: your customer number, new customer status, your age and gender, and the information you provided in a customer survey.

The information transmitted to Ingenious and the cookies are used exclusively for the purpose of correctly attributing the success of an advertising medium and for the corresponding billing.

All processing described above, in particular the setting of cookies for reading information on the end device used, will only be carried out if you have given us your express consent in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time with future effect by deactivating this service in the “Cookie Consent Tool” provided on the website.

When you visit the tracking opt-out page, a special cookie is written, which deactivates tracking in the current web browser of the end device. However, tracking will be reactivated as soon as you delete the tracking opt-out cookie.

We will inform you below about the specific cookies used by our tracking technology:

The cookie named “tsv” is written when an advertising medium is displayed. This cookie contains a cookie ID and a list of data about the last view touch points, consisting of the time, referrer URL, and admedia code (unique identification of an advertising medium that contains information about the distribution channel, publisher, publisher's website, and advertising medium).

The cookie named “tsc” is written when an advertising medium is clicked. This cookie contains a cookie ID and a list of data about the last click touchpoints, consisting of the time, referrer URL, ID of the page in the customer's shop system, and ad media code (unique identifier of an advertising medium that contains information about the distribution channel, publisher, publisher's website, and advertising medium).

The cookie named “trackingoptout” is written when the opt-out link is clicked to disable tracking for the current web browser on this device.

10) Page functions

10.1 YouTube

This website uses plugins to display and play videos from the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

Data may also be transferred to: Google LLC., USA

When you visit a page on our website that contains such a plugin, your browser establishes a direct connection to the provider's servers in order to load the plugin. In doing so, certain information, including your IP address, is transmitted to the provider.

If the playback of embedded videos is started via the plugin, the provider also uses cookies to collect information about user behavior, compile playback statistics, and prevent misuse.

If you are logged into a user account with the provider during your visit to the website, your data will be assigned directly to your account when you click on a video. If you do not want this association with your account, you must log out before clicking on the play button.

All of the above processing, in particular the setting of cookies for reading information on the device used, only takes place if you have given us your express consent in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time with future effect by deactivating this service via the “Cookie Consent Tool” provided on the website.

10.2 Login With Amazon

On our website, we provide a single sign-on function from the following provider: Amazon EU S.a. r.l., 38 avenue John F. Kennedy, L-1855 Luxembourg

In addition to being transferred to the above-mentioned provider location, data may also be transferred to: Amazon.com Inc., USA

If you have an account with the provider, you can use this account information to log in to create a user account or to register on our website.

When you visit this page, this login function can establish a direct connection between your browser and the provider's servers, even if you do not have an account with the provider or are not logged in to one. This provides the provider with information that you have visited our site. The information collected in this way (including your IP address, if applicable) is transmitted directly from your browser to a server of the provider and stored there. However, the information is not used to identify you personally and is not passed on to third parties.

These data processing operations are carried out in accordance with Art. 6 (1) lit. f GDPR on the basis of our legitimate interest in a user-friendly and interactive design of our online presence.

If you click on the login button to register with the provider on our website using your account details, the provider will only transfer the general and publicly accessible information stored in your account (user ID, name, address, email address, age, and gender) to us on the basis of your express consent in accordance with Art. 6 (1) lit. a GDPR.

We store and use the data transmitted by the provider to set up a user account with the necessary data (title, first name, last name, address data, country, email address, date of birth), provided that you have disclosed this to the provider. Conversely, based on your consent, data (e.g., information about your surfing or purchasing behavior) may be transferred by us to your account with the provider.

The consent given can be revoked at any time with future effect.

10.3 idealo logo

Graphic elements from the following provider are integrated into our website to display external customer reviews and/or an externally awarded quality mark: idealo internet GmbH, Zimmerstraße 50, 10888 Berlin, Germany

When you visit a page on our website that contains such graphic elements, your browser establishes a direct connection to the provider's servers in order to load the elements correctly. Certain browser information, including your IP address, is transmitted to the provider.

If personal data is also processed in this context, this is done in accordance with Art. 6 (1) lit. f GDPR on the basis of our legitimate interest in the optimal marketing of our offer and the appealing design of our website.

10.4 ShopVote graphics

Graphic elements from the following provider are integrated into our website to display external customer reviews and/or an externally awarded quality mark: Blickreif GmbH, Schulstraße 46, 80634 Munich, Germany

10.5 Trusted Shops Trustbadge

Graphic elements from the following provider are integrated into our website to display external customer reviews and/or an externally awarded quality mark: Trusted Shops AG, Subbelrather Str. 15C, 50823 Cologne, Germany

When you visit a page on our website that contains such graphic elements, your browser establishes a direct connection to the provider's servers in order to load the elements correctly. In doing so, certain browser information, including your IP address, is transmitted to the provider.

In the event of an online order with us, further processing may take place.

Depending on your express consent in accordance with Art. 6 (1) (a) GDPR, your order information (order total, order number, product purchased, if applicable) and your email address will be transmitted to the provider in encrypted form after completion of an order in order to check an existing registration for the provider's services (in particular “buyer protection”) and, if necessary, to enable a new registration.

If an existing registration is found or if you register again with the provider for its services (in particular buyer protection), your order information (order total, order number, product purchased) and your email address will be transmitted to the provider in accordance with the contractual agreement with the provider pursuant to Art. 6 para. 1 lit. b GDPR and further processed by the provider in order to provide the services (in particular buyer protection).

10.6 Google Customer Reviews (formerly Google Certified Dealer Program)

We work with Google as part of the “Google Customer Reviews” program. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). This program allows us to collect customer reviews from users of our website. After making a purchase on our website, you will be asked if you would like to participate in an email survey from Google.

If you give your consent in accordance with Art. 6 para. 1 lit. a GDPR, we will forward your email address to Google. You will receive an email from Google Customer Reviews asking you to rate your shopping experience on our website. The rating you submit will then be combined with our other ratings and displayed in our Google Customer Reviews logo and in our Merchant Center dashboard. Your rating will also be used for Google seller ratings. When using Google Customer Reviews, personal data may also be transferred to the servers of Google LLC. in the USA.

You can revoke your consent at any time by sending a message to the data controller or to Google.

For data transfers to the US, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with European data protection standards on the basis of an adequacy decision by the European Commission.

Further information on Google's privacy policy can be found here: https://business.safety.google/intl/de/privacy/

11) Tools and miscellaneous

- DATEV

We use the cloud-based accounting software service of the following provider for our accounting: DATEV eG, Paumgartnerstr. 6-14, 90429 Nuremberg, Germany

The provider processes incoming and outgoing invoices and, if necessary, our company's bank transactions in order to automatically record invoices, match them to transactions, and use them to prepare financial accounting in a partially automated process.

If personal data is also processed in this context, the processing is based on our legitimate interest in the efficient organization and documentation of our business processes.
- easybill
We use the cloud-based accounting software service provided by easybill GmbH, Düsselstr. 21, 41564 Kaarst (“easybill”) for our accounting. easybill processes incoming and outgoing invoices and, if necessary, our company's bank transactions in order to automatically record invoices, match them to transactions, and use them to prepare financial accounting in a partially automated process.
If personal data is also processed in this context, the processing is based on our legitimate interest in the efficient organization and documentation of our business processes.
Further information on easybill GmbH, the automated processing of data, and the privacy policy can be found at easybill.de/privacy.

12) Rights of the data subject

12.1 The applicable data protection law grants you the following rights (rights of access and intervention) vis-à-vis the controller with regard to the processing of your personal data, whereby reference is made to the legal basis cited for the respective conditions for exercise:

Right to information in accordance with Art. 15 GDPR;
Right to rectification in accordance with Art. 16 GDPR;
Right to erasure in accordance with Art. 17 GDPR;
Right to restriction of processing in accordance with Art. 18 GDPR;
Right to notification in accordance with Art. 19 GDPR;
Right to data portability pursuant to Art. 20 GDPR;
Right to withdraw consent pursuant to Art. 7 (3) GDPR;
Right to lodge a complaint pursuant to Art. 77 GDPR.

12.2 RIGHT TO OBJECT

IF WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST IN THE CONTEXT OF A BALANCING OF INTERESTS, YOU HAVE THE RIGHT TO OBJECT TO THIS PROCESSING AT ANY TIME TO OBJECT TO THIS PROCESSING FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION WITH EFFECT FOR THE FUTURE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED. FURTHER PROCESSING REMAINS RESERVED, HOWEVER, IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS, AND FUNDAMENTAL FREEDOMS, OR IF THE PROCESSING IS NECESSARY FOR THE ESTABLISHMENT, EXERCISE, OR DEFENSE OF LEGAL CLAIMS.

IF WE PROCESS YOUR PERSONAL DATA FOR DIRECT MARKETING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH ADVERTISING. YOU CAN EXERCISE YOUR OBJECTION AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.

13) Duration of storage of personal data

The duration of the storage of personal data is determined by the respective legal basis, the purpose of processing and, if applicable, the respective statutory retention period (e.g., commercial and tax retention periods).

When processing personal data on the basis of express consent in accordance with Art. 6 (1) lit. a GDPR, the data concerned will be stored until you revoke your consent.

If there are statutory retention periods for data that is processed within the scope of legal obligations or obligations similar to legal obligations on the basis of Art. 6 para. 1 lit. b GDPR, this data will be routinely deleted after expiry of the retention periods, provided that it is no longer necessary for the fulfillment of the contract or for the initiation of a contract and/or we no longer have a legitimate interest in further storage.

When processing personal data on the basis of Art. 6 (1) (f) GDPR, this data will be stored until you exercise your right to object under Art. 21 (1) GDPR, unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or the processing serves to assert, exercise or defend legal claims.

When processing personal data for direct marketing purposes on the basis of Art. 6 para. 1 lit. f GDPR, this data will be stored until you exercise your right to object under Art. 21 para. 2 GDPR.

Unless otherwise specified in the other information in this statement regarding specific processing situations, stored personal data will otherwise be deleted when it is no longer necessary for the purposes for which it was collected or otherwise processed.